

In many countries, eating at international fast-food chain restaurants such as McDonald's is relatively expensive in comparison to eating at a local restaurant, and the demand for Big Macs is not as large in countries such as India as in the United States. For example, in Africa McDonald's is only present in Morocco, Egypt and South Africa (there has been a similar index created solely for Africa called the " KFC Index": as the name suggests, instead of using a Big Mac, this index uses KFC's Original 15 pc. The Big Mac Index is limited by geographical coverage, due to the presence of the McDonald's franchise. Map of countries with at least one McDonald's restaurant, showing the lack of restaurants in Africa (2007) The report included a Latte Line, which measured the correlation between the price of coffee and a country's GDP. Global personal finance comparison website,, released a more comprehensive Starbucks Index in 2019, which analyzed coffee prices for a tall latte in 76 countries and autonomous regions around the world. In 2017, the comparison platform Versus did a version called The Chai Latte Global Index, comparing Starbucks Chai Latte prices worldwide, by first converting the local prices into USD. Gold-Mac-Index: The value of the purchasing power for 1 g of gold (: calculation of the gold price average of the corresponding year), how many burgers one got for 1 g gold.Ī Swiss bank has expanded the idea of the Big Mac index to include the amount of time that an average local worker in a given country must work to earn enough to buy a Big Mac. introduced the Billy index where they convert local prices of IKEA's Billy bookshelf into US dollars and compare the prices. However, this theory can be criticised for ignoring shipping costs, which will vary depending on how far the product is delivered from its "single place" of manufacture in China. In 2007, an Australian bank tried a variation the Big Mac index, being an " iPod index": since the iPod is manufactured at a single place, the value of iPods should be more consistent globally. For example, in January 2004, it showed a Tall Latte index with the Big Mac replaced by a cup of Starbucks coffee. The Economist sometimes produces variants on the theme. As of April 2009, the Big Mac was trading in Germany at €2.99, which translates into US$3.96, which would imply that the euro was trading above the PPP, with the difference being 10.9%. The Eurozone is mixed, as prices differ widely in the EU area.

the pound was thus overvalued against the dollar by 28%.this compares with an actual exchange rate of $2.00 to £1 at the time.

